Jonathan Steyn is a former restauranteur, wine judge and wine columnist, He has an academic background in Business Administration and holds an international master’s degree in wine business. Jonathan is currently completing his PhD (Business Administration) at the University of Cape Town Graduate School of Business. 

Jonathan convenes the Wine Business Management and Hospitality Leadership Programmes at UCT GSB, the South African module for the OIV MSc (Montpellier SupAgro) and the 3rd year B.Agric Cellar Management  at Elsenburg Agricultural College. 

His research interests include business collective action, market creation and innovation. His current research centres on whether, how and why market value can be unlocked in South Africa’s old vine resources.

Jonathan runs his own consultancy business focusing on business collective strategy